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Work and portfolio

Digital Marketing Case Studies and Client Work

Real campaigns, real websites and real client words. Every figure on this page is read from a client’s own YouTube Studio report, and every website is live for you to visit — nothing estimated, nothing invented.

YouTube video promotion

Four campaigns, shown as YouTube reports them.

Each screenshot is YouTube Studio’s “Views by traffic source” report for one video. The “YouTube advertising” row is the paid campaign, run through Google Ads. Channel names are hidden for client confidentiality.

3,613,395views from YouTube advertising across these four videos

  • 1,210,115

    views from YouTube advertising

    1,482,929 total views · video published October 31, 2025 · report covers 192 days since publication

    Playlists account for a further 214,589 views in the same report.

    YouTube Studio traffic source report: 1,210,115 views from YouTube advertising — YouTube video promotion case study
  • 1,182,064

    views from YouTube advertising

    1,243,589 total views · video published April 24, 2026 · report covers the first 18 days

    YouTube Studio traffic source report: 1,182,064 views from YouTube advertising — YouTube video promotion case study
  • 833,111

    views from YouTube advertising

    842,463 total views · video published May 8, 2026 · report taken in the first week

    YouTube Studio traffic source report: 833,111 views from YouTube advertising — YouTube video promotion case study
  • 388,105

    views from YouTube advertising

    620,522 total views · video published June 14, 2023 · report covers 1,062 days since publication

    Playlists, YouTube search, browse and suggested videos account for a further 182,982 views.

    YouTube Studio traffic source report: 388,105 views from YouTube advertising — YouTube video promotion case study

Music video promotion

Bella G — “Dime Que Tu Quieres” ft. Mr Marley (Official Video)

500,000 views delivered through Google Ads.

Watch on YouTube

Planning a campaign of your own? See YouTube video promotionand music video promotion.

Web design and development

Websites built from scratch.

Designed and developed end to end. The pictures are screenshots of the live homepages, and every site is online — open them and judge the work for yourself.

Earlier work includes a personal website for Amelia Tu, Miss Universe Canada 2022 (no longer online). More about the service:web design and development.

Brand and social media

Brands, creators and public figures.

Fitness studio

Apple Mind & Body Temple

Logo design, social media marketing including Facebook ad campaigns in 2019, and a professional photoshoot — working alongside the studio’s own team as their digital marketing consultant.

See the brand on Instagram

Confidential by default

The names you do not see here.

I have worked with influencers, models, public figures and brands to build their presence on Instagram, TikTok and Facebook — growing followers and engagement. Most ask not to be named, so they are not shown.

If you work with me, the same applies to you: your name and account stay confidential unless you choose otherwise.

Types of work

What these digital marketing case studies cover.

The digital marketing case studies above are typical. Most engagements fall into one of these groups, and many combine two.

  • Visibility

    Getting found: SEO,answer engine optimization andgenerative engine optimization for businesses that should appear when customers search or ask an AI assistant.

  • Demand

    Paid campaigns on Google andMeta, measured by cost per lead or sale rather than by clicks.

  • Audience

    Social media growth for creators and brands, and video campaigns like the four YouTube reports at the top of this page.

  • Build

    Websites and apps designed to be found and to convert, like the live sites above.

How to read these results

Numbers, with their context.

The figures in these digital marketing case studies are absolute numbers from the platform’s own report, with the date range shown — not percentages without a baseline. They show what these campaigns delivered. They are not a promise for yours: reach depends on the budget, the country and the audience you choose, and I will tell you what is realistic before you spend.

Want your project on this page?

Send a message on WhatsApp or ask for a free audit. You get a straight answer on what will move the needle first — before you spend anything.

Working across US, European, Gulf and Asia-Pacific time zones.